Sebastian Schleicher
CTO
https://www.linkedin.com/in/sebastianschleicher/
Sebastian Schleicher is CTO for Blinkist, a Berlin-based app that distills nonfiction books into 15-minute reads and audio summaries, and is passionate about scalable architecture, subscription growth, and the power of continuous learning. Sebastian has been with Blinkist since the very beginning, growing from Head of IT through Director of Engineering and Co-CTO before taking the top technology role. Today, he leads the engineering organization responsible for serving over 30 million users and regularly speaks at conferences on AI, distributed systems, and subscription optimization.
Simplicity as Strategy: How Blinkist Rebuilt CRM for an AI-First World
After years of building more and more complex setups and aggressive discounting, Blinkist stripped back to core journeys and a three-pillar strategy (activate, convert, retain), they rebuilt their CRM around long-term value rather than short-term revenue.