Claus Hansen
Claus Hansen
VP of Growth
Claus Hansen serves as the VP of Growth at Fanatics, playing a pivotal leadership role in the company’s engagement and marketing strategy. He is recognized as an executive leader who has steered Fanatics Collectibles toward a unified vision for scaling customer engagement and leveraging advanced technology platforms.
Wednesday, September 30, 2026
The Executive Playbook For Data-Driven Growth & AI-Powered Engagement
2:00 PM - 2:40 PM

The Fanatics team will share how they have driven growth through AI powered custoemer engagement. Through executive alignment, operational excellence, and adoption of advanced Braze features the team has transformed how they are powering customer experiences and this session will give you the playbook to deliver the same.