Josh Jones
Josh Jones
Senior Manager, CRM Capability
Josh brings 20+ years of experience designing and delivering engaging customer experiences for some of Australia's leading brands including Samsung, Westfield, Airtasker, and iHeartRadio. With a decade of Braze experience under his belt, Josh knows how to get the most out of the platform. Today he leads CRM Capability at Sportsbet, where he leverages that expertise to deliver brilliant customer experiences at scale — and is passionate about pushing platforms to their full potential.
Wednesday, September 30, 2026
QAing Your Workflows: How to Manage QA at Scale with BrazeAI
3:00 PM - 3:40 PM

In this session, we'll show how marketers are QAing in Braze with our latest AI tools like Operator and Agentic Standards. 

 

We'll walk through how Agentic Standards lets teams encode brand voice, compliance requirements, and tracking rules once, and how Operator uses those standards to build and QA campaigns and Canvases in real time. You'll see a live build where issues get flagged before they ever reach a reviewer. 

 We'll also interview Braze customer Josh Jones from Sportsbet about his use of the Agentic Standards and how his team is putting manual checklists behind them with this new feature. 

Walk away with a clear picture of what it takes to move your team from manual review to standards-governed automation, and why that shift is the real unlock for scaling AI across your org.