With over 9 years of experience spanning social media, email marketing, and omnichannel strategies, Alex brings a unique, partnership-driven perspective to the evolving martech landscape. Having worked with a diverse portfolio of technologies, agencies, and enterprise brands across Retail, eCommerce, QSR, Travel, Media & Entertainment, and Finance, she understands that a unified cross-channel approach is critical to driving brand loyalty. By leveraging real-time data and multi-channel orchestration, Alex helps brands turn every customer touchpoint into a valuable, highly personalized experience.