Doors open at 9:00am

Rediscover creativity for what’s next

Join Braze leaders, global brands, and industry visionaries as they share bold ideas, inspiring stories, and the latest product innovations. This year’s theme, Rediscover Creativity for What’s Next, explores how marketers can embrace the shift reshaping our industry using AI, data, and storytelling to enhance creativity, deepen relevance, and drive real impact. It’s not about replacing creativity, it’s about unlocking it in powerful new ways.

Speakers: Bill Magnuson, Astha Malik, Kevin Wang, George Khachatryan, Cameron Davies, Jim Fairweather, Ekta Chopra, Ricardo Ortegon, Celine Kristensen

New Perspectives On Customer Centricity

Marketing begins and ends with the consumer, and a nuanced understanding of the consumer is essential for the development of successful marketing strategies and tactical executions. In recent years, however, consumer behavior has changed dramatically thanks to new technologies and social forces. These dynamics have required marketing leaders to consider a new perspective on customer centricity in an effort to catalyze the kind of engagement that catalyzes behavioral adoption. In this talk, Dr. Marcus Collins will explore the hidden forces that are at play in contemporary consumption to help today’s marketing leaders maximize their impact in the market.

Speakers: Marcus Collins

All Keynote Speakers