Wednesday, October 1, 2025 | 1:00 PM - 1:45 PM PDT
Campaign Breakthroughs
Agave 3
Experience Level: Intermediate | Role: Executive
Agave 3
Experience Level: Intermediate | Role: Executive
The Next Mountain: How Iconic Brands Keep Climbing
It's where every company wants to be—an iconic brand, a household name, the toast of consumers around the world. But even the most successful brands need to find ways to build on their success, keep customer relationships strong, and innovate in the face of new technologies and shifting consumer attitudes. In this session, we'll hear from senior leaders at some of the world's most iconic brands as they discuss how they stay proactive and forward-looking at a massive scale and share the insights, strategies, and technologies they leverage to drive continued growth and stay ahead of the curve.

Allegra Krishnan
Chief Loyalty & Engagement Officer
McDonald's
McDonald's

Yves Yakoubyan
VP, Engagement & Lifecycle Marketing
Disney+
Disney+

Scott Dzialo
VP, Customer Success, Global Strategic, Braze
Braze
Braze
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