Monday, September 29, 2025 | 1:00 PM - 2:20 PM PDT

Experience Level: Beginner | Role: Marketer
Unlock Creativity with Liquid Personalization

Session Overview:
This session intends to empower marketers to confidently use Liquid to personalize messages by understanding its syntax, leveraging Braze data, and applying dynamic logic to create meaningful, data-driven customer experiences.

Session Highlights:
By the end of this session, you’ll be able to:

  • Understand and explain how Liquid enables dynamic personalization in Braze, including delimiters, objects, and filters
  • Apply conditional logic and for loops to create relevant, targeted messaging using Liquid
  • Create dynamic messaging experiences using Catalogs and Connected Content