Wednesday, October 1, 2025 | 2:00 PM - 2:45 PM PDT
Big Moves, Better Marketing
Sage 1 & 2
Experience Level: Intermediate | Role: All
From Anonymous Click to Loyalty: Personalizing The Moments That Matter

Every interaction is a chance to win or lose a customer. The brands that thrive are the ones who can spot those moments—and respond in ways that feel relevant, timely and personal.

In this session, Jason Davis, CEO of Simon Data, will bring to life customer stories from ASOS and Bombas—showing how two iconic brands are setting the bar for personalization at scale. You’ll hear how ASOS is using Agentic AI to turn social and weather trends into timely campaigns, and how Bombas is leveraging identity resolution to convert anonymous browsers into loyal shoppers. Their stories highlight how acting on relevant moments builds deeper, lasting customer relationships.

You’ll also get a first look at how Simon AI is helping marketers unlock the next wave of predictive personalization and deeper customer insights—making it possible to personalize infinitely.

Why You Should Attend:

  • Learn how ASOS and Bombas are winning key customer moments
  • Walk away with strategies you can adapt for engagement, retention, and growth
  • Get a sneak peek at how AI is reshaping personalization at scale