Saul Lopes is a senior CRM and customer engagement leader with experience across Compare the Market, Virgin Holidays, Currys and Accenture. He has led CRM strategy, personalisation, loyalty and lifecycle marketing transformation, helping businesses better connect data, technology and marketing to deliver stronger customer outcomes and commercial growth. Known for combining strategic leadership with operational delivery, Saul builds high-performing teams and brings together stakeholders across marketing, product, tech, data and compliance to turn complex challenges into clear, customer-centric solutions.