Dina Rickman is Head of Consumer Growth Marketing at GoFundMe, where she leads paid advertising, SEO/AEO, and CRM across global markets. She oversees the full marketing growth ecosystem - from acquiring new fundraisers to retaining donors - with a focus on building durable, channel-connected growth rather than spend-driven results. Her team's current CRM work includes launching a new donor lifecycle series designed to deepen engagement and drive repeat giving. Dina is based in London and works internationally.