
Sina Zand
Head of CRM Strategy & Lifecycle Marketing at Blizzard Entertainment
Sina leads Lifecycle Marketing, Operations, and Data & Analytics for Global Growth Marketing at Blizzard Entertainment. With 15+ years in media and entertainment including WarnerMedia, CBS, and Disney, he specializes in GTM strategy, martech, innovation, and data-driven insights. Known for driving growth and transformation, he has led cross-functional efforts that boost engagement, streamline customer journeys, and deliver global impact at scale.